Jeff Aasgaard
I first moved to Japan when my dad was transferred to Hiroshima, this experience changed my life. When I returned to the US I finished my degree and changed my major international business which included studying Japanese language, history, and culture. After graduation I moved back to Japan and lived in Osaka. I got married and founded a company in 2000 to help travelers experience Japan.
We started small with just a few custom tours and grew quickly. We currently have a full time team of 10 people who love Japan and love creating personal tours for our travelers. Our team works in both Japan and the US.
Our mission is to provide a culturally-enriching experience by meeting and getting to know the Japanese people and discovering Japan's rich cultural heritage.
What places and activities do you specialize in?
"We build customized trips that personalized for each traveler. We listen to our travelers, make suggestions and present an itinerary that they will love. We then take care of all the details of their trip including accommodations, transportation, guides, activities and the like. Because we have an office in Japan we are also able to support our travelers during their trip. We take care of all the details so all our travelers have to do is enjoy Japan. "
How did you get involved in travel?
"I was in Kyoto, Japan and saw a bus full of tourists existing a large bus; they all looked tired and almost bored. I knew there was a better way to travel and a way to experience and engage with the Japanese culture. One way is to stay at a ryokan inn to have a wonderful meal, to sleep in a Japanese room and to take a Japanese hot spring bath. The other way is to have a mix of guided sightseeing and free time to explore on your own. I love just picking a street to wander down to see what I see. It is not just the must-see sights but also the small things that a large group tour will just pass over."
Please share a unique travel experience you will never forget.
"I was in Kyoto near a street called Hanamikoji which is known for geisha and maiko (apprentice geisha). As is my habit I wandered away from the crowds and was looking down a very narrow street. To my surprise, a maiko appeared along with a young girl walking down this narrow traditional alleyway. I was able to take a number of photos of just the two of them before a swarm of travelers noticed. The background and scene were perfect. "
Jeff's favorite itineraries and travel advice
Top itineraries and travel advice
Welcome to Japan! On this two-week journey around the main island, Honshu, you'll enjoy a mix of cultural sightseeing and active adventures. Visit sacred temples and shrines,...
This weeklong adventure splits its time between two of Japan's most important cities with a mix of customizable tours and free time to explore on your own. Start off in Tokyo...
The combination of historic and modern beauty makes Japan the ideal vacation destination. On this journey of old world-meets-new world, you will explore the progressive city of...
Recent trip reviews for Jeff
A very well thought out trip
Japan
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Sep 26 - Oct 14, 2019
Hotel choices were well judged... Read more
Peter,
I was so happy to read your very kind review and to see all of the photos you took. I am glad you had a wonderful time and even tried a few new activities like the evening tour in Osaka.
I hope that you are able to return to Japan and will contact us again.
Thank you,
Jeff Aasgaard
Trip to Japan
Japan
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Mar 27 - Apr 6, 2019
We had two guides, one in Tokyo and one in Kyoto . Ms Junko Dogauchi was helpful and we... Read more